Sony officially launched the PS4 Pro all the way back in late 2016, but there are some regions that technically still haven’t gotten it yet, such as Brazil. It’ll finally be releasing there on February 19th. While it’s taken awhile for the system to hit the South American nation, it looks like customers there will still be charged an arm-and-a-leg in order to pick it up locally.
According to a report from GameTransfers, Sony’s General Manager in Brazil, Carlos Paschoal, revealed the price of the system: $2999BRL. This converts to about $938 USD, which isn’t too far off from the whopping price-tag of a $1000. If you thought that was too much to pay for a gadget like the iPhone X, you most likely wouldn’t be willing to pay nearly the same amount for a PS4 Pro.
While that pricetag is pretty high, it’s surprisingly still lower than what the original PS4 was going for when it launched in Brazil back in 2013: $1850, as pointed out by a report from Kotaku.
As someone who was born and raised in the Bahamas, seeing the insane price hikes on electronics like this isn’t surprising at all to me. This is a very common occurrence in third-world countries due to the taxes that governments impose on imported goods.